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Sistema de etiquetado electrónico de productos basado en red Bluetooth y plataforma operativa de servicios

Resumen

Tipo:
Oferta Tecnológica
Referencia:
TOKR20150623002
Publicado:
04/08/2015
Caducidad:
03/08/2016
Resumen:
Una pyme coreana especializada en fabricar dispositivos de comunicación por internet ha desarrollado un sistema de etiquetado electrónico de productos (electronic shelf label - ESL) que muestra información sobre precios en dispositivos de papel electrónico. Gracias a la plataforma operativa de servicios instalada en el punto de venta (POS), los responsables de tienda pueden modificar la información de los productos y ahorrar tiempo y recursos humanos al no tener que cambiar las etiquetas de los productos a mano. La empresa busca socios interesados en establecer acuerdos de joint venture.

Details

Tittle:
Bluethooth network based electronic shelf label system and service operating platform
Summary:
A Korean SME specialized in manufacturing internet communication devices has developed an electronic shelf label (ESL) system that displays the price information into E-paper devices. Through the service operating platform installed at point of sale (POS), shop managers can change the information of products not to waste the time and human resource for replacing product tags by hand. The company is looking for the partners interested in a joint venture agreement.
Description:
A Korean SME specialized in manufacturing internet communications devices has developed ESL system that displays the price information into E-paper devices. Through the service operating platform installed in POS(Point of Sales), shop managers can change the information of products not to waste the time and human resource for replacing product tags by hand.
This technology can be used in large scale stores and clothing outlets. The owners of stores using the system don´t need to attach new price tags whenever the price information is changed. Also, the technological convergency between the function of beacon and NFC(Near Field Communication) makes the technology possible to provide marketing promotion for customers using smart phones.
In the same way, the technology could be applied in giving an explanation of the exhibits when people are viewing the exhibition and museum.
The company is seeking to create a business model by establishing joint venture agreement with partners providing IT solution with retail stores and exhibitions.
Advantages and Innovations:
- Inexpensive system installation costs
- Service interworking with mobile web and application
- Creating extra revenue through advertisement using beacon system
- Two-way communication channel (advertisement, product information, membership management, etc.)
Stage of Development:
Already on the market
IPs:
Patents granted

Partner sought

Type and Role of Partner Sought:
The company is looking for the partners interested in joint venture agreement. The partners´ role could be identified in depth upon negotiation.

Client

Type and Size of Client:
Industry SME <= 10
Already Engaged in Trans-National Cooperation:
No
Languages Spoken:
English

Keywords

Technology Keywords:
01006013 Protocolos de comunicaciones, interoperabilidad